the 31st African Public Relations Association conference
APRA Rwanda 2019 in scheduled to hold in Kigali, Rwanda between May 13-17, 2019, at the Serena Hotel, Kigali, Rwanda. This conference which will bring together over 500 practitioners in public relations, media, brand management, advertising, government and other marketing communications professionals, will continue the association’s longstanding quest to change Africa’s narrative by further defining strategies for driving such change. Our theme: “Africa and Story-telling: Defining the Narratives” will emphasize storytelling as a tool of public relations and a re-evaluation of the ethics of the profession. The conference will be a mixture of plenary sessions, workshops and trending case studies.
APRA Rwanda 2019, is endorsed by the Rwanda Convention Bureau (RCB) and major global PR associations namely International Public Relations Association (IPRA), International Communications Consultancy Organisation (ICCO), Global Alliance for Public Relations and Communication Management (GA), African Union Commission (AUC) and National PR Associations across Africa. It will also feature the third edition of the SABRE Awards Africa showcasing the best in public relations work from across the continent and the Innovation Summit. This event is organized in partnership with the renowned Holmes Report.
Parading an enviable array of speakers and facilitators, APRA Rwanda 2019 will help delegates better equip themselves for the various challenges their respective jobs throw up while exposing them to contemporary techniques in modern day strategic communication.
APRA Rwanda 2019 promises to be uniquely different offering a perfect blend of business and pleasure as delegates will also savor Rwanda’s rich cultural heritage and transformed city.